Get Clear Legal Answers Before You File, Enforce, Respond, or Scale
We’ll assess your brand, conduct a live trademark search, identify potential risks, and create a custom Brand Protection Roadmap. You’ll leave knowing what to protect and what to do next.
BOOK YOUR STRATEGY SESSION
Whether you’re launching, scaling an established business, or facing an active legal risk, you’ll leave with a clear plan for what to protect and what to do next.
You’re Not Booking a Call.
You’re Getting a Plan.
Most founders arrive here in one of two situations: they’re building something valuable and want to protect it before it becomes vulnerable, or something has already happened. A cease and desist arrived. An opposition was filed. A copycat appeared. Either way, you need legal strategy built around your specific brand.
We review your information before the session, work through your questions with you, conduct a live trademark search where appropriate, and identify the legal issues that deserve attention first.
You’ll leave with a custom Brand Protection Roadmap outlining what to protect, what to strengthen, what to file, and in what order. If you’re already facing a dispute, it will explain your response options and recommended next steps.
BOOK YOUR TRADEMARK STRATEGY SESSION
What You'll Walk Away With
Brand Protection Strategy
We identify the intellectual property driving your business and what needs trademark or copyright protection, stronger ownership terms, enforcement, or defense, including active brand disputes.
Live Trademark Search
We search the relevant brand names during your session and explain potential conflicts and risks in real time.
Custom Brand Protection Roadmap
You’ll receive a written roadmap showing what to protect, strengthen, enforce, or defend, and what to prioritize first.
Clear Next Steps
We outline your filing, response, negotiation, or enforcement options, along with any urgent deadlines.
What One Strategy Session Can Uncover
One e-commerce founder came in thinking she needed one trademark. During the session, we identified:
- Her flagship product name wasn’t protected in the two classes that mattered most.
- A competitor had filed a similar mark, and the deadline to oppose it was approaching.
- Her existing application named the wrong owner.
- Important website and wholesale protections were missing.
- She needed a clear filing and enforcement order, not another isolated application.
She left with a prioritized Brand Protection Roadmap and clear next steps.
What’s at Risk Right Now
The cost of waiting is rarely zero.
Someone Files Your Brand Name First
You may face a rebrand, new packaging, and the loss of recognition you spent years building.
A Copycat Uses Your Name or Framework
Without the right protection, your legal options may be limited and expensive.
You Receive a Cease and Desist
The right strategy helps you understand your options before fear drives the decision.
Growth Opportunities Slow Down
Licensing, partnerships, and investment can stall when ownership isn’t clear.
Why This Session Is Paid
The legal work begins before we meet and continues with customized attorney guidance and a written roadmap. Your full $997 session fee is credited toward the legal work recommended during your session when you move forward within 30 days.
Protection That Supports Where Your Business Is Going
Your trademark strategy should do more than solve today’s legal question. It should support the launches, new offers, licensing opportunities, partnerships, and enforcement decisions that come with growth. During your session, we’ll identify what needs attention now and what your brand may need next.
What Happens During Your Session
Watch Zara explain how the session works, what we'll review together, and how your Brand Protection Roadmap helps you make confident legal decisions.
$997
Credited in full toward the legal work recommended during your session when you move forward with Watson & Young within 30 days.
Most sessions are 60 minutes. We reserve up to 90 minutes when your matter requires a deeper review.
BOOK YOUR TRADEMARK STRATEGY SESSIONWhat Our Clients Say About Us
Jacqueline Relke
Founder of M$W, Million Dollar MBA“Zara, Sean and the Watson & Young team are the only legal team I have and will ever let support my growing business.”
Natalie Martensen
Founder of VibeHaus“Watson & Young are sharks and for real…THEY ARE WHO YOU WANT ON YOUR SIDE. They fiercely advocate for their clients.”
Melissa Jean Baptiste
Co-Founder of Millennial in Debt“They helped me secure several trademarks and offered services and resources to meet the needs of my brand as it has grown and evolved.”
Vows of Style
Wedding Industry Founders“There aren’t enough words to describe Watson & Young’s outstanding work. We’d recommend them to entrepreneurs looking to trademark their brands.”
Jennifer Jacob
Tique“Zara is incredibly helpful, even from the initial call. She explained everything and showcased her value immediately.”
Stephanie Duran
Author and Attorney“Zara’s professionalism, responsiveness, and expertise in negotiating a resolution were remarkable. She advocated for me with precision while always bringing honesty and openness to every conversation.”
Stacy Pahl
Entrepreneur and Brand Builder“Watson & Young is a true life-saver and a serious competitive advantage… They deliver clarity, confidence, and results while leading with kindness and excellence.”
Protecting the Phrase Her Business Was Built Around
“Zara fought for me; she fought for my business and she fought for what was right. I’m so happy to report that I do have that trademark now.”
Jodie King · Honest ArtClarity, Communication, and a Trademark Officially Protected
“If you are on the fence about signing on, don’t hesitate. I’m a do-it-myself kind of person, and I’m so glad I let them handle our trademark.”Sarah JacobsFounder of Cake Muse
Trusted Through More Than 100 Five-Star Google Reviews
Founders choose Watson & Young when they want clear guidance, responsive communication, and a legal team that understands how much their brand matters.
READ OUR GOOGLE REVIEWSBook Your Trademark Strategy Session
Choose a date and time below and complete the brief intake form. We'll review your responses before we meet.
Frequently Asked Questions
Why is the Trademark Strategy Session paid?
This isn’t a discovery call or filing appointment. It’s the first phase of your legal strategy and includes attorney analysis, a live trademark search where appropriate, and a written Brand Protection Roadmap.
Is the $997 credited toward future legal work?
Yes. Your full session fee is credited toward the legal work recommended during your session when you move forward within 30 days.
What should I prepare before the session?
We’ll send a focused intake form. Bring the names, offers, products, applications, agreements, notices, or disputes you want reviewed, along with any upcoming launches, partnerships, licensing plans, or expansion goals.
Should anyone else from my company attend?
You’re welcome to include a co-founder or key decision-maker whose input is needed. Keeping the group focused helps us make clear decisions and use the session time effectively.
Is the information I share confidential?
Yes. Your session is attorney-led, and the information you share for the purpose of receiving legal advice is treated confidentially.
Will you tell me if filing a trademark isn’t the right next step?
Yes. We aren’t a document-preparation company. We’ll explain the risks, opportunities, and strongest path forward, even when that means correcting another issue before filing.
Will I know the potential cost of moving forward?
Yes. During your Strategy Session, we’ll explain our recommendations, the order of priority, and the anticipated investment for the legal work we recommend. If you move forward within 30 days, the full $997 session fee is credited toward that work.
What happens after the session?
You’ll receive your written Brand Protection Roadmap with prioritized next steps. If you’d like Watson & Young to carry out the recommended legal work, we’ll explain the scope, investment, and timing.
Ready for a Clear Legal Plan?
BOOK YOUR TRADEMARK STRATEGY SESSION